Personalized Identity Theft Protection
Identity Diet Overview
Identity Diet is a registered program which empowers consumers with a unique, mind stimulating and assisted identity theft protection approach through education, assessment and personalized identity protection plans.
Identity theft continues to affect many people, especially high target identities such as celebrities, executives and wealthy individuals who are even more exposed to the threats and consequences of identity theft which may include credit disruption, private information disclosure, identity fraud, criminal accusations, or negative media attention. In fact, the affluent wealthy individuals who live in high scale populated neighborhoods, travel abroad, play tennis, go skiing, or have an interest in cultural arts are much more likely to be targets and victims of identity theft according to recent studies conducted by Experian. Consider these startling statistics:
• About ten million people are affected by identity theft each year and the trend appears to be growing.
• The majority of victims don’t detect identity theft until three months after fraud occurs. It takes some people years to discover that something went wrong.
• Stolen wallets and documents account for 43 percent of all identity theft cases, which shows that not only identity theft doesn’t always involve technology, but also consumers can reduce identity theft risks by at least 43 percent with proper awareness and education.
• In more than 50 percent of all identity theft cases, the victim knows or has done business with the criminal.
Identity Obesity
Identity obesity which has been identified as the root cause of identity theft is the excessive and inappropriate collection, retention and sharing of personal information which tends to escalate over time as people and businesses continue to mismanage their private information. This behavior forms the root cause of an identity theft epidemic which is addressed by Identity Diet. Despite the dangers, consumers and companies handle personal information carelessly, without understanding the risks. Like overeating, identity obesity can have negative consequences, however, unlike overeating, it is extremely difficult and sometimes impossible to reverse the effects of identity obesity which makes identity theft prevention through awareness and education even more important. Learn more about identity obesity in this article.
In addition, consumers have limited information about the huge number of identity protection solutions in the market or their rights under consumer laws, and, lack sufficient time to research, select and proactively monitor their identities. Most people think they can just sign up for a credit monitoring service and solve all their identity theft problems and without any additional efforts on their part. Automated credit monitoring is just one aspect of comprehensive identity protection efforts which still requires consumer intervention to detect and resolve fraud.
Learn more about Identity Diet.